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Company: Devoted Business
Project: Lansdowne Clinic Website

http://www.lansdowneclinic.co.uk

Dates: Dec 2007 to Jan 2008

How did the project start?

The website project for Lansdowne Clinic was kick started in December 2007, when a representative of Lansdowne Clinic approached Devoted Business at a networking event.

The idea was to create a professional, non-stigmatising and welcoming online experience that mirrored the environment of the clinic and the rest as they say is history!

What options did you consider?

Our expert design team worked closely with Lansdowne Clinic from the offset, to understand the key project requirements and deliver a site that was fit for purpose.

Lansdowne Clinic were looking for a professional website, that was a step away from ‘norm’ and which stood out from competitor sites. We looked at various ideas for site layout, content and images, to ensure the finished site reflected the key requirements.

With help and advice from the design team at Devoted Business, the completed website has high quality design and layout, whilst allowing users to navigate the site effectively and retrieve the information they need.

Lansdowne Clinic are experts in Cognitive Behavioural Therapy (CBT) and rehabilitation and, as such, we suggested that these areas of expertise should be evident in the content. The website was built to be accessible and comply with W3C industry standards.

What help and expertise did you receive?

Devoted Business has a dedicated creative design team, who specialise in websites, e-commerce solutions and internet marketing.

We were able to work closely with Lansdowne Clinic and create the professional design and layout they were looking for.

Did you face any challenges or learn any lessons?

One challenge the client and Devoted Business team had to overcome was how to best portray the range of services and expertise offered by Lansdowne Clinic via the medium of the web.

We were able to overcome this hurdle by using strong, relevant imagery and colour within a unified template creating strong cohesive look across the site.

What are the outcomes and how has it improved your business?

The new website represents the key values of Lansdowne Clinic in an online environment, allowing potential clients to understand the professional services and areas of expertise offered by the clinic.

Lansdowne Clinic repeatedly receives excellent feedback, from their clients, on the design and layout of the website.

What are your plans for the future?

One area that was identified as a long term goal for this project was the addition of e-commerce functionality that would allow the clinic to retail recommended reading and interactive self help material i.e. books, CDs and DVDs. Development for this part of the site is already underway and we’re looking to add the e-commerce functionality in the very near future.