Dates: Oct 2007 to Mar 2008
How did the project start?
When my sister was training to be a driving instructor, I found out that even as a trainee she was able to teach students how to drive and charge full price! This got me thinking about whether people know that this happens all the time.
What options did you consider?
Which would be the best way to get points accross to 17 - 24 year olds and their parents.
What help and expertise did you receive?
none
Did you face any challenges or learn any lessons?
To many to mention, i had to learn about the web, search engine optimisation etc.
What are the outcomes and how has it improved your business?
As a new site i have the full backing of the Driving Standards Agency and my MP is taking it to the government to see if they will back or fund this venture.
What are your plans for the future?
To create a similar situation as OFSTEAD that ranks and checks schools. I hope to enable the public to get a better service and standard of teaching from driving instructors.
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